The Best Resolution Essay Topics

The Best Resolution Essay TopicsThere are several types of resolution essay topics. This is because each of the subjects presented has a different focus and point of view. Here are some examples of resolutions topics that are used for college essays:In order to advance in the job market, one should learn how to influence the society. Examples of ways to do this are: politics, lobbying, and advocacy. These kinds of people would look for solutions that can be imposed by the society. They would use persuasion instead of force in order to get what they want.When it comes to college essays, one might want to choose to write about the world as it is. But, in order to know more about the world and its issues, it would be better to know more about it. In this case, one can use a resolution essay topic on global issues such as: climate change, natural disasters, and animal rights.When writing a college essay, one would want to choose resolution essay topics that will help students think about societal norms and prejudices. For example, if one chooses to write about diversity, they would have to look at different cultures and countries that have different views about how to handle discrimination. While there are many examples of these types of topics, one can also choose to write about how some religions react to the treatment of women, the way people interpret the Bible, and the different types of beliefs in the world.The corporate world is a world that has the ability to influence various countries. There are several ways to use the resolution essay topics that are related to the corporate world to get information from people outside of the workplace. In this case, one would have to choose to write about marketing, social issues, or human resources.There are some people who do not understand why they should help others or why they should try to be an example in their own lives. When writing a college essay, one might want to consider using a resolution essay topic on h ow to avoid a mistake. One example is having someone listen to what you have to say without interrupting. This is especially helpful in colleges where a lot of activity can go on without an individual being able to finish a conversation.When one wants to find the best resolution essay topics, they should read through several examples. They can visit various websites to see if there are any links to sample resolutions. This can also help them get a feel for the topic, especially since some resolution essay topics might be focused on certain areas of the college curriculum.After the brainstorming session has been completed, it will be easier for a student to figure out which resolution essay topics are best for their college essay. It is important for a student to start out with a good base of ideas before adding anything. A resolution essay topic should not be something that is just thrown together but rather something that can be an outline of the entire essay.

Creative Advertising Campaign Assessment - 1323 Words

Creative advertising campaign: Assessment: 1 â€Å"Advertising, as we know it, could not exist without creativity.† â€Å"Nothing is more efficient than creative advertising. Creative advertising is more memorable, longer lasting, works with less media spending, and builds a fan community†¦faster.† -Stephan Vogel, Ogilvy Mather Germany’s chief creative officer Creativity has always remained to be a very subjective term. Every individual has a different opinion of what they think about creativity. Some believe that creativity is a quality that you are born with; others believe that it is a talent that can be learnt and taught. The essential elements of creativity can be considered as imagination and inventiveness disciplined by routine skills. Advertising is a form of communicative activation which may be informative and persuasive in nature. It utilizes the mass or new media to persuade the consumers to purchase goods and services. Many brands choose advertising with a motive of promoting a new product or just promoting existing ones. In advertising, agencies survive on creative communication. Creativity has always been the basis for clients to justify advertising and the choice of agencies they make. Creativity can be defined as â€Å"the extent to which an ad contains brand or executional elements that are different, novel, unusual, original, unique, etc.† (Torrance’s measures) In the present highly competitive market, consumers are presented with vast range of products choicesShow MoreRelatedHow to Create a Persuasive Advertising Campaign998 Words   |  4 Pagessupport you to accomplish the best proposal for creating a persuasive advertising campaign for your organisation. Situation Assessment As you hold, a solid customer vision from instant knowledge for the potential target market and also the significance of your services, it is vibrant that you encirclement the essential resources to make your company blossom. This is because; you have the inner understanding of your campaign, which reimburses towards the amenities, provided by you to the marketRead MoreBusiness: Marketing and Promotional Campaign1596 Words   |  7 Pagesï » ¿ BTEC Level 3 National in Business Unit 9: Creative Product Promotion Unit code: Y/502/5425 QCF Level 3: BTEC National Credit value: 10 Guided learning hours: 60 Start Date: 11th January 2012 Interim Date: 7th February 2012 Finish Date: 5th April 2012 Teacher: Mrs C Hamps Student Name: Grading Criteria To achieve a pass grade the evidence must show that the learner is able to: To achieveRead MoreGEICO Insurance Sales Promotion Analysis1435 Words   |  6 Pageson advertising that GEICO spent to boost the brand. According to Mya Frazier (2007), â€Å"GEICO’s fast climb up the brand-awareness ladder since 2001, when it topped at 82%. After spending an estimated $2 billion in advertising since then, 91% shoppers today say they have seen or heard at least one GEICO message in the past 12 months† (Frazier, 2007). By using GEICO advertising strategy, this analysis also highlights the promotional activities such as identifying target demographics, advertising channelsRead MoreProfessional Profile : Innovator And Digital Marketing Professional1070 Words   |  5 Pages Professional Profile Innovator and Digital Marketing professional with over 14 years of progressive experience in digital marketing, interactive strategy, creative business solutions and eCommerce. Over 10 years experience driving revenue and profit increases through the web. Expert in international and local online marketing, business negotiations, project management, problem solving, creativity, multi-tasking, analytical and boosting sales growth by using digital marketing An entrepreneurial spiritRead MorePromote products and services2598 Words   |  11 Pagesï » ¿ASSESSMENT: BSBMKG413A – Promote Products and Services Assessment Activity 1. Consider this scenario. Eden Beauty the organisation you work for wants you to create an advertisement or plan a promotional activity for a new range of skin care products. They have stipulated the following requirements 1. The ad or promo activity should focus on the organisations reputation for providing luxury products made from all natural ingredients. 2. The advertisement should be pale pink and black 3. You shouldRead MoreMarketing Mix Paper1670 Words   |  7 Pagesinvolved in marketing products or services. Decisions on the choice of target groups, and informing and educating customers about the products and services the organization provides, is all covered under this important element of the marketing mix. Advertising, public relations, message, direct sales, sales promotions, media, budget and communication are all part of the decision making process under the promotion element of this mix. Microsoft and Its Many Industries At Microsoft, success comes fromRead MoreMarketing Mix Paper1545 Words   |  7 Pagesinvolved in marketing products or services. Decisions on the choice of target groups, and informing and educating customers about the products and services the organization provides, is all covered under this important element of the marketing mix. Advertising, public relations, message, direct sales, sales promotions, media, budget and communication are all part of the decision making process under the promotion element of this mix. Microsoft and Its Many Industries At Microsoft, success comes fromRead MoreAssessment of Levi Advertising Campaign Essay1189 Words   |  5 PagesAssessment of Levi Advertising Campaign Levis have been around for more than a century. The company was established in 1853. In 2003, Levi Strauss Co. was 150 years old. In 1873 their founder, Levi Strauss created the first blue jeans. From the mid 1950s onwards, jeans have been especially associated with particular types of male American youth heroes, including James Dean, the young Marlon Brando, their Sixties followers - heroes who have become symbols of youthRead MoreEssay On Facebook Advertising1121 Words   |  5 Pagessuperb advice about facebook advertising that you will need to read if youre no longer using fb to marketplace your business, ask yourself why not. the problem is probably rooted in fear. a few enterprise owners are unsure what to do on-line and are fearful of creating a mistake. pop out of your comfort sector and begin advertising on fb with these helpful recommendations. ensure which you pay near interest to the amount of data you submit on facebook. in case you handiest talk every on occasionRead MoreMarketing5389 Words   |  22 Pagesto stop and ask yourself: What happened? What conclusions can I draw? What should I do differently? Give it a go! * Make certain that it does not compromise the integrity of the client or their advertisement product Record labels and advertising Since the time of big band radio shows there has been an established relationship between customer, products, services and commercialisation it was not until the punk subculture in the 1970s that the notion that companies should be completely

How Does the Public Sector Work Essay - 1683 Words

If you dont understand how the public sector is supposed to work, how can you ensure that it is working? An easy definition of public administration is, â€Å"the implementation of government policies† (Encyclopedia Britannica, 2010), or, â€Å"the implementation of public policy† (Infoplease.com, 1997). While policies and procedures seem to be continuously up for debate, it should be noted that, an informed public are the only sure-fire way to ensure that the public sector stays on track with meeting the needs of its constituents. People, as a whole, tend to appreciate good leaders. â€Å"It is the task of a leader to connect people with purpose† (Blunt, 2007). Why does this help us in the public sector? To paraphrase J.D. Straussman, leaders†¦show more content†¦As previously reviewed, the four functions of Public Administration are organization (structure and process), personnel administration (and collective bargaining), decision making, and budgeting and finance (Becketts, 2010). While all of these things have their place in the private and public sectors, weve seen in recent years, that the public sector has a genuine problem with the budgeting and financing aspects of itself. Problems begin with the the fact that, as constituents, we are overly trusting of the politicians that we elect to office and have not taken the time to learn the truth behind the matters. Unfortunately, in todays world, it appears that our politicians are more concerned about being re-elected than the needed t ransparency within the public sector. The current Wikileaks scandal seems proof positive that we do need more governmental transparency. Do we really know how the government is doing our budgeting? Have we read through the, sometimes, thousands of pages of budget bills in Congress? Have your legislators read those pages? How can we know for sure? The truth is, we cant know. But, we can exercise our rights to learn the truth, hold politicians and legislators responsible for their actions, and fight to ensure the health, safety, of our constituents. Part of this issue, particularly in politicians and electedShow MoreRelatedPublic Private Partnership : Public Partnerships1390 Words   |  6 Pages Elixus Couvertier Public-Private partnership Introduction: Despite increase in enrollment rates, schooling in the US still remains a major problem. Another major problem is the still evident divide between the public and private sectors in reference to education. Both of these sectors are major stakeholders in the future of education, and co-operation between them could mean that our schools would not only increase their enrollment but also ensure quality service. June 7, 2001 marked the dayRead MoreThe Role Of Management And Unions During Society Today904 Words   |  4 Pagesthe role of management and unions in society today? How has this changed in the last 100 years? The role of management and unions in society today is to protect the employee. The management team needs to make sure she/he is treating the employee fairly, needs to provide a good work environment. If management fails to do a good job and the employee feels discriminated, treated unfairly, feels discontent for different reason, management does not want the union to get involved, they feel respectRead MoreReward System in Public Organization1720 Words   |  7 PagesTopic For Study PAY AND REWARD SYSTEM IN PUBLIC ORGANIZATIONS SUBMITTED BY Lt Col Abid Samih Aslam Student of MS- BA Roll NO Jan 10- 025 SUPERVISOR: Dr Irfan Zafar National University of Modern Languages Islamabad ABSTRACT This article is focused on the under standing of difference of pay and reward system in public and private sector. Few organizations of public and private sector have been analyzed . Article covers These aspects:- âž ¢ Need of better pay and reward systemRead MoreThe Difference Between Public and Private Sectors1221 Words   |  5 Pagesand start with the business organizations there is the private sector which includes the soletrador and the partnership which includes (unlimited partnership (UP), limited partnership (LP) and limited liability partnership (LLP) ) , and the last privat sector in business is the Company , as for the public sector well it includes business that a government brings into the public sector which provides goods or services to the public ona national basis with a complete or partial monopoly . Now letsRead MoreWhat is Spillover? Essay612 Words   |  3 Pages What is spillover? How does spillover lead to underestimation of the impact unions have on wages? According to Newman, Garth, and Milkovich, spillover theory is the theory where workers are thought to participate in leisure activities that have characteristics similar to their job-related activities and tasks (Singh Selvarajan 2013). Respectively, those theories are similar and different depend on the situation. For instance, spillover theory can be a reflection of the positive correlations betweenRead MoreThe Key Ideas Of Market Failure1387 Words   |  6 PagesSHOGBIYANJU ADETOLA SHOAAC1302 Contents i. Executive summary ii. Introduction iii. Why should the public sector intervene? iv. Intervention for equity considerations v. Risks of intervention vi. When should the public sector intervene? Vii. Conclusion viii. References EXECUTIVE SUMMARY The key ideas of market failure is the non-appearance of specific goods and services, competitive markets delivery the efficient quantity of all goods and services – that is the amountRead MoreTypes Of Organisation And Public Sector Organisations1116 Words   |  5 Pages P1 Types of Organisation Public Sector Organisations Private sector organisations Voluntary sector organisations. Under Private sector we have Sole traders, Partnership, Private Limited Company (LTD), Public Limited Company and the Franchise Under Public sector organisation we have, UK Government, Local Government, Executive Agencies, QUANGOs, State owned companies, Public sector organisations -These are organisations that are owned and run by the state or Government for the people and the taxesRead MoreDescription Of A Purchaser And Provider1471 Words   |  6 Pagesorganization and agreed upon with the provider in a written contract. The Ugandan public health system largely lacks a purchaser-provider split except in the case of 15 specific communities which use the Community Based Health Insurance (CBHI). In the latter case, the CBHI is a purchaser and a separate entity which pays the provider using self-generated funds which are subsidized by the government. In the private sector largely has a purchaser-provider split whereby the Private Commercial Health InsuranceRead MoreHow The Freedom Of Speech And Its Interpretation Affects Public And Government Employees1516 Words   |  7 Pages speech, press, peaceful assembly, and the very American right of public complaint (more commonly known as the right to petition government for redress of grievances). How these rights are applied to citizens has varied and changed since we became a nation over 200 years ago. The focus of this academic investigation is to understand how the freedom of speech and its interpretation affects public and government employees and how this differs from other claimants of of this protection. America’sRead MoreLeadership Of The Public Sector1442 Words   |  6 Pages Leadership in the public sector is not something that is cut and dry, it is something that some people see while others swear doesn’t even exist. In the age of globalization where top talent is highly sought after and leadership qualities are something that every firm desires, it would seem that the public sector needs to boast their leaders just to remain competitive and relevant in the modern business world. In the public sector leadership has been theorized to be very beneficial in practice however

America Vs. Corporations Corporate Crime - 1359 Words

Sarah Maynard Dr. Osborn English 191 4 March 2016 America vs. Corporations Committing a corporate crime seems tempting at times, and the culprits usually feel as if their crime is justified. They justify their choice to steal from the company by assuming that the only person who would be affected is the CEO, or somebody that would not notice a dent in their hefty salary. However, it is naive to think of these types of crimes in a way that doesn’t adequately explain the ripple affect each crime has on society. The main goal of this proposal is to explain how corporate crimes affect not only those directly related to the company, but also how it affects families, friends, other companies, schools, and many others. In short, this research will lead into thinking about how corporate crimes affect people on a personal level, but also how to stop the crimes from happening in the first place. This study is important to note because many people who have never been directly affected by these crimes may not see how it ties into their o wn lives. It is a practical research study that will aid in educating the general public on these white collar crimes, which will in turn, lower the rate at which these crimes occur. Corporate crime is defined as a crime committed by a cooperation or by an individual person who is acting on behalf on an organization. There are many type of these crimes such as fraud, bribery, insider trading, tax evasion and one of the most popular forms,Show MoreRelatedCriminal Vs. Civil Law1055 Words   |  5 PagesCriminal vs Civil Law In this document, I will give definition to criminal and civil law and explain how corporate personhood allows for lawsuits to be filed in corporate America. Criminal law, â€Å"a body of rules and statues that define conduct prohibited by the government because it threatens and harms public safety and welfare and that establishes punishment to be imposed for the commission of such acts.† Substantive criminal law there’s a crime and it may require punishment. Crimes can be definedRead MoreDisproportionate Incarceration of African Americans Essay1673 Words   |  7 PagesOf the many tribulations that plague Americans today, the increase in the amount of African American men and women in prisons is unbelievable. It would be naà ¯ve to say that the increase is due to the fact that more African Americans are committing crimes now than before. When in actuality it has very prevalent connections to a systematic plan to incarcerate a race of people by creating harsh drug laws to imprison mostly African American, non-violent drug offenders. Since these drug laws were enforcedRead MoreBarack Obama s Presidential Election981 Words   |  4 Pagescreating equality, prioritizing diplomacy over war, challenging corporate greed, generating jobs for rising unemployed, and reforming healthcare to provide coverage for all citizens. (creating equality) The presidential election of Barack Obama is easily one of the most momentous events in the history of U.S. racial relations. It was certainly a progressive milestone added to the history books along with the Emancipation Proclamation, Brown vs. Board of Education, the Civil Rights Act of 1964, and theRead MoreFighting Racism through Diversity Training Programs Essay527 Words   |  3 Pagesmajor issues. Many people are not aware of how much racism still exists in the schools, workforce, and everyday life. Racism has affected America on a personal level as well as a global level. While racism still exists in America, it can be prevented or potentially eliminated through the effective implementation of diversity training programs in schools and corporate institutions. Why do some people hate the color of African American skin? All people bleed, cry, die, and have feelings. Society has standardsRead MoreWhite Collar Crime: The Effects and Punishments5087 Words   |  21 PagesWhite Collar crime has been a hot topic since the 20th century. Edwin Sutherland introduced the term at the fourth annual meeting of the Sociological Association. At this meeting he explained who this type of criminal is and what the criminal does for a living. Sutherland developed a theory to try and fit this type of criminal. The theory is differential association. There are four different pieces of evidence to understand the theory. White collar crime ranges from Embezzlement to Mortgage FraudRead MoreResearch Paper and Argument Topics4449 Words   |  18 PagesCounter-Culture Issues Youth Issues Local Area Issues Gender and Sexuality †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ What should be done to eliminate salary disparities between men and women? What should be done to create equity in executive positions for women in particular corporations and industries? Should women be allowed in military combat? To what extent? Is healthcare for women underfunded? In what ways? Should insurance companies that cover the cost of Viagra prescriptions also be required to cover birth control and regularRead MoreThe s Favorite Flea Markets2772 Words   |  12 PagesAmericans do not know, however, that Goldman Sachs bank, a major player in the past devastating economic collapse that forced many middle class families into sudden poverty, is her campaign’s second biggest donor, and she has aligned herself with corporations like Wal-Mart, a store whose employees can sometimes be described as â€Å"working poor.† Capitalism is king in our country, the 1% of the wealthiest citi zens are favored, and our politicians feed off of money hunger. Our judiciary branch ruled in favorRead MoreThe s Favorite Flea Markets2772 Words   |  12 PagesAmericans do not know, however, that Goldman Sachs bank, a major player in the past devastating economic collapse that forced many middle class families into sudden poverty, is her campaign’s second biggest donor, and she has aligned herself with corporations like Wal-Mart, a store whose employees can sometimes be described as â€Å"working poor.† Capitalism is king in our country, the 1% of the wealthiest citizens are favored, and our politicians feed off of money hunger. Our judiciary branch ruled in favorRead MoreShould Freedom Of Speech Be Limited?2092 Words   |  9 Pageslimited in any way, or is that unconstitutional? To look at this we must first identify what â€Å"Freedom of Speech† is as defined in the constitution and how it relates to current issues in the world and in America, then I wil l talk about some situations where regulation is already put in place in America, lastly we will look at some situations where I believe freedom of speech could use some clarification or restriction. Freedom of speech is defined by the first amendment as â€Å"Congress shall make no lawRead MorePiercing the Veil in Taxation Matters7802 Words   |  32 PagesPiercing the veil is one of the most discussed and litigated doctrines in all of corporate law. A company has a corporate personality distinct from its members. From the juristic point of view, it is a legal person distinct from its members. This is the principal laid down in Salomon v. Salomon amp; co. ltd., (1897) A.C. 22].The courts did this to in relation to a one person member company. The principal is commonly referred as â€Å"veil of incorporation† The courts were bound by these principals but

Movement of Modernism Essay Example For Students

Movement of Modernism Essay Modernism described as movement in arts would best be described as a movement that was used to unit America after a period of crisis, it did this by it being centered on explorations into the spiritual nature of men and the value of his society and institutions. In a way it was like realism they too focused on the changes on society. The modernistic writers always wrote in a very formal defined form. Modernism also played a very important role as a movement in poetry. The way modernism did this was it brought so much more opportunity to the poet as a way of writing. The poet is now able to express themselves in new ways. If it was not for modernism who knows if we would be talking about the works of Emily Dickinson today, after all it was modernism that got her poetry discovered. Modernism is what kicked off Twentieth- Century American Literature. The authors of this modernistic period had the same goals so naturally wrote using the same ideas, methods, and principles. Modernists like realists both wanted to paint an unbiased, accurate picture of society by confronting the problems of the individual and of the society. The only difference in the two is the difference in societies. These principles could be called the tenents of Modernism. My working definition of modernism would be a movement in American Literature that allowed writers to be able to express themselves but at the same time be able to celebrate the changes that are accruing around them. This movement also allowed poets to write about anything that they saw which was thought to be modern. In short I guess it is somewhat safe to say that their writings reflect ongoing changes that are occurring in their society. As far representative themes go my definition ties into that. In nineteen thirty Hart Crane made a visionary pilgrimage though Americas geographical and emotional space. Around this time Crane published his epic poem The Bridge, which celebrates the Brooklyn Bridge as both an architectural achievement and a symbol of American modernity. Because of the type of descriptive writing that was being used the voice in the writings were in deep detail and strong emphasis on words were also used to help get the point across. This time in American Literature is a very important one. Without this strong movement we today would not have the please of being able to read someone such as Hart Crane and Ezra Pound, Eliot and Stevens along with Frost. This would be a major loss for the great American Literature as well as a loss to American History.

6 Directions for Visual Display of Content

6 Directions for Visual Display of Content 6 Directions for Visual Display of Content 6 Directions for Visual Display of Content By Mark Nichol Whether you self-publish online or in print, or submit to publications in various media, consider not just the cognitive impact of the content but also the visual presentation. 1. Sentences Concise sentences are effective. They convey much information in few words. But a succession of several such sentences is wearying. A string of short sentences is like stop-and-go traffic. Elegance and eloquence in language usage is a key consideration in composition, but so is the flow of language. Be aware of how sentences roll along. You’re likely to find that you are most pleased to read something demonstrating a variety of sentence lengths. 2. Paragraphs Paragraph length is also a consideration. The traditional rule of essay writing is to present a topic statement followed by three supporting sentences and a conclusion. The model essay, according to a similar rule, is formatted in the same way: a topic paragraph, three paragraphs that illustrate the point, and a summarizing paragraph. No composition need be composed so rigidly, and the publication medium must also be taken into consideration. A single-column book format is more forgiving of long paragraphs, but a two-column book layout or a magazine’s page design merits more frequent breaks. Scan-friendly paragraphs, meanwhile, are more suitable for newspapers and for online writing. (Nothing is more off-putting on the Web than a full-width slab of unbroken writing, unless it’s a full-width slab of unbroken writing in red type on a black background.) The argument-support-conclusion is a valid ideal, but consider also the visual esthetics of a paragraph. 3. Subheadings What else can you do to give readers a break? Insert one or more levels of subheadings an especially useful strategy for procedural content like a construction or assembly guide (in which case the subheadings should also be numbered to help the reader follow the sequence). Publications generally vary the style for various levels, as well, so if you’re self-publishing, whether in print, or online, consider capitalizing top-level heads, initial-capping those at the next level, and using italics for the third level, for example. 4. Lists Introduce vertical lists numbered, unnumbered, or bulleted, as appropriate in applicable contexts. Again, this approach is especially useful for instructions or materials lists, but it can also be applied when you introduce concepts you will discuss in more detail later or to enumerate other points. 5. Dialogue When you write dialogue, set each person’s speech off in a new paragraph. Make exceptions for such instances as rapid-fire exclamations in a crowd scene or a quick back-and-forth between new characters, but generally follow this convention for fiction and nonfiction alike; doing so also obviates the need for continual attribution (â€Å"he said,† â€Å"she added,† and so on). 6. Graphics When you self-publish, you can also employ graphic elements photographs or illustrations, or visual information like charts, graphs, figures, and the like to help break up the written content. Another solution is what’s called a pull quote a memorable or trenchant statement from the narrative or a speaker’s quotation. (If the latter, place in quotation marks and identify the source of the comment.) Graphics and pull quotes can take up a full column width or can cut in to one partially, depending on the column width, the point size of the type, and the size and nature of the element, or type can be wrapped around a large visual element. Also, consider inserting a thin rule (line) or a signature object (a flower for an essay about gardening, or an illustration of a hammer for directions about how to build a deck), but don’t crowd such elements too closely with subheadings or other devices suggested above. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Fiction Writing category, check our popular posts, or choose a related post below:Fly, Flew, (has) FlownFlied?20 Words Meaning "Being or Existing in the Past"Quiet or Quite?

Grapple Mobile

Grapple Mobile Introduction on Grapple Mobile and its industry The cell phone industry is known as one of the fastest growing industries within the global market. Many changes have been recognized within cell phone industry since early 1990s guaranteeing its global expansion. The industry’s market expansion is attributed to the ever improvement in technology and innovation.Advertising We will write a custom case study sample on Grapple Mobile specifically for you for only $16.05 $11/page Learn More Current generation desires to live with advancement in technology hence making the cell phone industry to be one of the most important sectors in recent time. Invention of cell phones has led to easy communication and hence success in carriers which requires rapid plans within their processes (International Communications Research, 2007). Mobile applications industry is currently recognized as one of the fastest-growing sectors within the market. According to Forrester Re search, the cumulative global downloads is estimated to grow beyond forty four billion mark within the next couple of years. Various brands within the mobile industry are increasing their demand on tablets and smart phones. This works well for Grapple mobile since their main focus is on businesses rather than consumers. The other focus of Grapple is on functionality and not so much on novelty hence places greater target on brands dealing primarily with consumers (Bhide, 2008). Explanation on the type of service, proprietary technology Grapple Mobile offers and its main competitors. What is the business service area that offers the most growth and profits? Grapple Mobile Company was established in 2010 in London and deals with development of mobile applications for various phones such as iPhone, Android, BlackBerry, Nokia as well as other devices. The company deals with the designing of applications for numerous devices within the mobile industry. Other web technologies used by the f irm include; HTML, CSS and JavaScript and deals with every aspect of application development processes such as testing, approval and submission where the company proves the acceptance of applications by operators as well as manufacturers and other stores within the industry.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Grapple makes numerous branded applications (apps) for various commercial companies such as Xbox; BT and HP. Grapple’s propriety technology is capable of translating simple web languages into various native codes. This has made possible the application of multiple mobile platforms. The company also provides cloud-based distribution system which makes it easier for clients to download links directly from their mobile phones through a single link. The technology simplifies customer’s journey through handset detection database which delivers corre ct version of app directly into handsets (Heatley, 2011). Grapple mobile uses proprietary technology for building cross-platform applications. The company uses development team specialized in building apps for various brands such as iPhone, Android, BlackBerry, Nokia, HP as well as windows phone seven. They offer value for customers in their brands offering entertainment such as Zippo lighter and the Carling iPint. The technology appears technically brilliant and useful based on the core business objectives. The company at the same time charge their clients on the basis of a one-off fee. This kind of pricing has enabled the consumers to get application that works on hundreds of different phone handsets giving clear guidance from the company concerning concepts and download processes. They also provide detailed analytics revealing to the clients the number of times every version has been utilized for the purposes of assisting future marketing activities. The company turned down invol vement of VCs since they perceive them as opportunistic of the whole (Heatley, 2011). Grapple Mobile’s main competitors range from independent mobile application developers to template application platforms. However, the company’s strategy on using full-service agency as well as their platform sets them above their competitors. The level of affordability of the cell phones has made the cell phone industry to expand tremendously. This has created a platform for companies to compete within the confines of advance technology and communication. The mobile industry market seems competitive since the companies involved offer the same products and services despite differences in costs and physical attributes.Advertising We will write a custom case study sample on Grapple Mobile specifically for you for only $16.05 $11/page Learn More Some of the companies have resorted to lowering the cost of their improved products for the purposes of attracting mor e customers. Improved technological know-how enables continuous manufacture of new products making the market for mobile phone industry to be very competitive (Heatley, 2011). Most of the big mobile phone companies with large economies of scale within the industry provide highly automated services to wide customer base. They also have the advantage of vast financial resources necessary for maintaining communication devices with wide network coverage. This makes them have advantage over the smaller companies such as Grapple Mobile service provider. The smaller providers need to franchise out their offices for the purposes of improving on their visibility hence attracting more consumers. The intense competition within the industry has seen increase in annual revenue from the industry with over 1,200 wireless companies. However, individual companies can also improve their profitability by applying the right marketing strategies for their products and services. Acquiring the right exper tise would help improving the cell phone function capabilities. The level of acquisitions and partnership within the industry has led to improvement of wireless technology as well as the associated services. The growth is associated with improved profit margins for service companies which have earlier been mentioned to be conducting lucrative businesses within the various market segments. Some companies are involved in the creation of models such as Alpha Profit which are necessary within the mobile wireless industry; the industry has received positive growth brought by the introduction of modern phones which uses the third generation wireless networks (Belk, 2006). Analysts define the cell phone industry to be in mature life cycle stage since all customers are potential users of the product. The growth of the industry majorly depends on its ability to attract new customers through value-added services including phone securities. Buyers are normally attracted in two ways within this industry; one way is through service, where cell phones are valued at affordable prices increasing the level of competition amongst companies. Then there is the level of phone innovation which involves addition of more add-on features. The industry contains over fifty companies with the top six controlling 80% of the market (International Communications Research, 2007).Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The technology enhancement within the industry creates similarities in products offered by different companies. There exists variety of products and services making consumers capable of picking their choice of services. Such demands that providers release quality products at reasonable prices. The context of the devices means much to consumers, with such qualities as higher resolution and ability of phone to store more data attracting higher demand. Analysis of the organizational chart and functionalities enforced by Grapple Mobile The company’s organization structure comprises of; the CEO, Head sales, CTO, Platform Engineer, Chief strategy officer, Manager Public Relations, Financial Controller, Manager business Developer, Manager sales, Founder, COO, Chairman and Managing Director. The value of the company has so far been valued based on its intellectual assets. The stakeholders are major contributors who should be included within the process of designing activities within business model (Heatley, 2011). Possible network chart to represent inflows of information as it stands today The chart below shows the different processes which Grapple Mobile should use in building information required for the successful operation of their message services. The various organization units involved and their roles are shown as well as the necessary communication links. The level of project management is manned by two individuals with the support of the company’s administration team. The top management team is endowed with the responsibility of giving the necessary communication to customers and the suppliers of the services. The suppliers include the mobile network operators as well as the first level operation team. The overall managers who include even the CEOs ensure that all the employees within the line of operations receive appropriate information. They are also responsible for financial control and ensuring that the new innovations are implemented. The first level support comprises of five team members with different expertise areas. They are normally endowed with the responsibility of obtaining hardware equipments and the system installation processes. The unit creates IT security user accounts and provides consumers with necessary access to the system services. The second level support supplies the software and at the same time conducts training to the first level support team. In addition they are responsible for system configuration as well as tracking down errors. The server hosting company on the other hand provides equipments required for constructing data centres. The mobile network operator is concerned with delivering appropriate messages to the clients from their operation system and at the same time provides report on delivery of messages. Figure 1 Discussion and analysis of the cases indicated in the above discussion and the media through which the various types of information is distributed The various types of inf ormation are distributed through advanced technology mobile phones which have made possible and accessible the practice of marketing products and service through the internet. The advancements in communication technologies have led to great improvement within the global advertising Industry. The methods applied in outsourcing media buying function to the media agencies has since enabled intensive innovation within the company’s core services (The Guardian. 2011). There has been increase in the use of various communication tools such as mobile phone and personal computer. This has been made possible by the presence of easily accessible Internet advertising which enables mass adoption of Grapple Mobile services within the Global market. For the purposes of maximizing sales, Grapple Mobile Company pays premium for wide exposure through the mass media. The use of mobile phone technology provides common advertising space, but not restricted to the realms of billboards, public tran sportation, movies, schools, clothing, even bathroom stalls carry ads making the industry to constantly explore new advertising ways. The outflow of information processes is influenced by the nature of technology in use and the consumers responses on the products and services within the market. Outflow of information makes it easier for the companies to differentiate and position their products and services. At the same time it is easier to express quality aspect in a manipulative perspective for the purposes of improving on sales. Marketers within the industry consider with great concern responsibilities they owe to the society (The Guardian. 2011). The end result of the information technology presents various challenges to both service providers as well as the consumers in general. The company avoids creating temporal changes which may cause negative results to the society (The Guardian. 2011). In addition the various types of information are distributed through various cell phone technologies and innovations. Unlicensed Mobile Access assists in providing necessary high-speed Wi-Fi which enables good coverage within closets of houses. The service enables users of handsets to download programs of their like at satisfying speed even while travelling. There is also the use of Cell phone tour guides which directs various buyers on appropriate places making the technology preferable to books since it saves on time and money. Combining iTunes into cell phones presents value added upgrade which all together boosts the sales for the phones within the market. The Near Field Communication technology services allows for possible connection through wireless devices enabling transfer of data such as payment information and digital pictures. The services rendered through phones in-built with NFC chips enables use of electronic Identity cards such as debit cards. The technology has since enabled easy transactions to be effected from manufacturers to consumers (The Guardian . 2011). There is the use of SkypeIn which enables those who frequently use internet make free access anywhere in the world. Users are enabled to receive regular phone numbers and also able to receive calls without paying for extra charges. There is the possibility of an individual owning more lines within their home countries hence the technology enhances cheaper ways of connecting to each other within the global base. Inclusion of the VOIP within mobile phones assists in cutting out cell-phone bills mostly in international calls which assumes the same data plan in communication line. The service targets travellers, immigrants as well as students from overseas. The service focuses on providing quality voice and providing value-added services (The Guardian. 2011). Advancements in Information Communications Technology (ICT) provides good platform for internet services which can easily be incorporated within cell phones. Such advancement has made it possible for other related companie s within the industry to execute their services through internet search engines such as Google, Amazon and Yahoo amongst others. Consumers are capable of accessing information just by clicking required items through websites provided in their handsets. Utilization of information outflows has at the same time enabled popular interactive advertising through blog sites. The new trend in communication through improvised networks has given new face to the Information Communication Technology enabling global participation in the mobile phone market. The process at the same time enables easy review and evaluation of the various consumer experiences globally (The Guardian. 2011). Within the current technology, the use of Smart phones has eminently dominated the market and this provides Grapple Mobile with the advantage of reinforcing their services, because of the phone’s unique capabilities. Preferably, being considered and valued amongst many as excellent device for provision of in formation and entertainment to the ever advancing generation. The kind of technology embedded within the phone makes it easier the process of installing various applications provided by Grapple as well as disseminating information to the targeted audiences (The Guardian. 2011). How Grapple Mobile Company conducts boundary spanning activities around the world The recent developments in technology have greatly reshaped the nature of distributed work around the globe especially to companies such as Grapple Mobile. However, research reveals that dispersed works have got various challenges as well as advantages. At times it leads to misattributions and communication breakdowns as well as communication and collaboration. Despite such problems there is significant rise in company’s functions being performed across the world, since the cost of working in some regions seem affordable contributing to increased globalization hence engaging in distributed work. The idea of spanning bound aries within Grapple Mobile has also contributed towards workers learning across their differences making them more creative and innovative. Grapple Mobile Company has moved from hierarchical structure towards network based structure which makes it possible for the company to coordinate well with other mobile phone providers (SMS Gateway, 2010). Figure 2: Boundary spanning knowledge brokering for Grapple Mobile Company The company applies the use of informal brokering to pass knowledge across boundaries by first of all identifying the specific technology needed within specific markets. This is followed by the formation of interpersonal relationships with colleagues since diversity and innovation are critical to the development of Grapple’s services. The formal brokering is also considered in making administrative work possible in different locations in their defined languages (SMS Gateway, 2010). The various modes of dispersion the company uses have helped in creation of se veral boundaries such as distal, temporal and disciplinary. Grapple mobile utilizes increased use interpersonal network necessitated by the use of available technology services. However, the frame of references bridged by broker knowledge tends to differ across locations (Levy, 1999). The company’s ability to improvise the use of Information Communication Technology through phones has enabled new and innovative ways of reaching large numbers of potential clients compared to other companies. The inclusion of creative technologies such as Ad Words makes it possible for companies to operate online businesses with lots of ease. They also utilize the social sites through the cell phones for the same purpose of capturing the market. Indication of the challenges the Grapple Mobile organization faces from the competitive and technology standpoint and the possible organization strategies Grapple Mobile faces the challenge of accommodating the low prices charged by other competitors wi thin the market. There is also possibility of offering low quality services within the industry due to the competition between companies and at the same time dealing with counterfeit products. Lowering costs for services may make Grapple Mobile to lose profits hence reduce their market share. The company faces another challenge on dealing with the right people. The services of the company require regular commercial customers. Grapple Mobile needs to build good reputation by positioning as tasty target for acquisition. Mobile users in the market demands more interactivity necessary for sharing and distribution of content (Lakhani and Pannetta, 2007). There is clear indication within the market showing that mere use of mobile applications may not lead to direct benefits. The process of adopting Internet applications through the mobile demonstrates fewer benefits in line with reduced transaction costs and improved efficiency. Co-ordination of services within the industry proves crucial since the use of the Internet through cell phones does not lead to reduction of information sharing costs, but at the same time the services solve much of users reading and interpretation limitations (Slywotzky, 1995). There is also challenge in strategic utilization of business information which is always of the utmost importance to majority of the client. However, Grapple Mobile Company could maximize the use of information transfers which help in establishing benefits from information technology like shorter lead times and affordable batches. The ability to save on time gives an advantage towards efficiency in information sharing which might be of benefit to the company’s operation costs (Lakhani and Pannetta, 2007). Grapple Mobile could at the same time utilize the concept of integration which enables easier company’s operations within the corporate world. This ensures that the company’s services are provided in full cooperation with other partner mobile ph one providers within the industry. The level of consumer demand could be spanned through the use of virtual enterprises via electronic devices. Such a trend is capable of creating tremendous changes within the company and at the same time granting competitive advantage. The changes within the Company should incorporate both suppliers within the industry and consumers which may as well ultimately result into reductions in cycle time and the overall cost of operations (Lakhani and Pannetta, 2007). At the same time the needs to improve on its boundary spanning techniques which could as well help in the alignment of performance goals across regions through improvement in the level of cooperation. With the improvement in new technologies which enables electronic applications from production level to distribution within the marketplace, Grapple Mobile is able to pre-condition their various management practices. The degree of partnerships between the mobile phone service providers and manu facturers determines the probable outcomes within the supply chain hence enabling the integration of the whole processes ensuring quality supplies to consumers (Slywotzky, 1995). How Grapple Mobile should be organized in order to efficiently manage inflows and outflows of information Due to the rapid growth experienced by Grapple Mobile, the process of building a strong reputation, brand awareness and communicating the right messages presents a vital process in the company’s development. The company should reinforce the nature of their Public Relations and Marketing Management processes by including a range of ad hoc duties which includes improvement in news searches, writing press releases, arranging and organizing events as well as creating company newsletter. There is also the need for Grapple Mobile to indulge in in-depth research concerning mobile related data and at the same time remain relevant to the trends and shifts in the mobile and marketing industries through sal es and business news in the corporate world. Conclusion On most of the occasions Grapple mobile have focused on creativity which provides appropriate responses to consumers’ technological needs. Such include innovating new methods of mobile phone entertainment. The main issue of focus within boundary spanning activities of Grapple Mobile is creativity. Majority of the company’s Information Communication Technology wave centres a round the use of internet and Smart phones utilizing their abilities to combine various applications at one point (Levy, 1999).This works well with two-way rather than one-way traditional mass communication methods. Reference List Belk, J. 2006. Vendor Viewpoint: Why 3G Networks will accelerate the use of  Advanced Camera Phones. Web. Bhide, A. 2008. Innovation in America: A Gathering Storm? The Economist, 11 (22) Heatley, D. 2011. App developer Grapple Mobile. Web. International Communications Research. 2007. Growth of multiple cell phones  Ownership. Web. Lakhani, K. R, Pannetta, J. A. 2007. The Principles of Distributed Innovation.  Innovations: Technology, Governance, Globalization 2, (3), pp 97–112. Levy, P. 1999. Collective Intelligence: Mankinds Emerging World in Cyberspace. NY; Basic Books. Slywotzky, A. J. 1995. Value Migration: How to Think Several Moves Ahead of the  Competition. (1st Ed). Washington; Harvard Business Press. SMS Gateway. 2010. Organization chart during operation. Web. The Guardian. 2011. Changing media summit 2011. Web.